"A household based in the northern part of London wants to find an exceptional and experienced educator to support their youngest child on his early path to becoming an English gentleman."
Upon seeing this post, you might naturally miss the term "first-steps" as just a turn of phrase.
But, it could be the most important aspect of this unique job advert, as it attempts to recruit a tutor for a infant.
Many of submissions have since been received since the unnamed family posted their request for the £180,000 per year tutor, who needs to be "an exceptional individual".
In recent few weeks, the post has attracted notice throughout the media, with numerous questioning why?
Forward-Thinking Method
A tutoring expert, head and founder of Tutors International, which is supporting the family in their quest, said that in spite of initial doubt, he considered the concept "visionary", and "progressive".
When he consulted the family, he mentioned they appreciated the unusual aspect of their requirement, and how early in age their son is.
Nevertheless, they explained that they "didn't want to wait any longer" to engage a tutor, as they had waited until their older child was five, and by that stage "cultural bias had by then set in".
What exactly does the family indicate by "cultural leaning"?
It's "comprehensive", he replied. "How you eat, the manner you speak".
He explained the older sibling had adopted "really subtle, non-verbal cues" from the family, and had taken on their cultural norms. The family explained to Adam they wished to avoid history to happen again with their younger child.
The strategy: To engage a English tutor, who should speak with Received Pronunciation, to shape the baby from day one.
Natural Absorption
"A great deal of the development at the start here is somewhat osmotic," said the expert.
It's through this subtle influence that the family are aiming the child will pick up the English characteristics they wish to impart.
He noted the tutor must be somebody who attended "prestigious academies – similar types of schools as the family plan to send their son to".
"The tutor simply needs to be the right kind of person, they'll be doing things they may not realize they're doing, effortlessly," he added.
Money No Object
The family informed him the selected educator should preferably also have knowledge of or passion in horse riding, skiing, artistic pursuits and instrumental training so as to inspire the child in a wide range of passions.
Additionally though, he said the family wanted the tutor to register the child on a range of classes so the child would be "equestrian training and picking up an tool by the time they are approximately three years old".
In the family's minds, guiding their son grow into a "British gentleman" will bring about success and open doors.
"For all the pros and cons of that, because it's definitely a status symbol," he adds.
Yet, despite all this guidance in "Britishness", would the child pick up alleged cultural bias from the international family he resides with anyway?
"Certainly", said Adam. "The parents understand this could fail, but they've merely embraced the perspective of, 'we should try and let's go as early as we can', because the price of it is not a concern," he explained.
Idealistic and Unrealistic
Several in the tutoring industry who have similar concerns.
Another CEO, head and founder of an educational organization, who supplies private tutors, wrote that "the process of becoming bicultural, or indeed, discovering oneself, is something that must be grown into, not engineered."
The expert noted that he had moved from Asia to the UK at the period of seven, and had been raised understanding and practicing both cultures. He continued to study at a prestigious UK institution.
"The concept that an individual can act as a living vessel of UK identity, a person who can in some way transplant the attributes of a British gentleman onto a one-year-old child, appears naive and unfeasible," he wrote.
"Based on my background, employing a distinctly British tutor from early childhood will will not instantly achieve the outcome they want.
"I wasn't provided with that kind of mentor, and yet I have been privileged enough to experience many of the opportunities they desire for their son."
He added: "The fact is, cultural identity cannot be dictated from the outside influences; it must be embraced, and it must come from within."
Purchasing UK Culture
Certainly, Britishness is something the CEO hopes can be educated – and marketed.
"I think the reality that the international society views us in this regard is something that we should be cherishing|valuing|appreciating
